The problem with traditional brand protection is simple: it’s designed for a world that no longer exists.
While your competitors waste resources on endless takedowns, sophisticated counterfeit networks have evolved. They’ve fragmented manufacturing across borders, shifted to micro-batch production, and learned to game every automated system.
Here’s what’s really happening:
- 80% of counterfeits originate in Asia, where Western protection strategies fail
- Counterfeiters now produce in batches as small as 50 units to evade detection
- AI-only solutions miss cultural nuances and sophisticated evasion tactics
- Traditional takedowns create a 20% growth in counterfeit sales (yes, growth)
But leading brands have found a better way.
This comprehensive guide reveals the Online-to-Offline methodology that transforms brand protection from defensive necessity into competitive advantage. You’ll discover:
- ✓ Why the “takedown trap” makes counterfeiting worse – and what to do instead
- ✓ How a leading watch brand addressed fragmented manufacturing across multiple countries
- ✓ The systematic approach a major supplements firm used to achieve 70% sales recovery
- ✓ An underwear brand’s strategy for streamlining global anti-counterfeiting operations
- ✓ A proven 4-step framework for building custom IP protection strategies
Download this strategic guide and discover how to:
- Reduce counterfeit listings within 12-24 months
- Transform every dollar invested into $5 in recovered revenue
- Build consumer confidence that strengthens brand loyalty
- Create enforcement strategies that work across cultural and legal boundaries
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Golub Capital, a top middle market lender, reported that U.S. middle market companies continued to show earnings strength in Q2 2025. According to the Golub Capital Altman Index (GCAI), earnings climbed 5% and revenue increased 2% during April and May 2025.
This latest middle market data points to ongoing business resilience, despite ongoing tariff and tax uncertainty. CEO Lawrence E. Golub emphasized that the firms studied, primarily serving U.S. customers, demonstrated consistent earnings and revenue growth. He also noted that July’s implementation of the BBB tax bill could further boost consumer spending and economic confidence.
Though uncertainty around tariffs has stalled capital investment decisions, Golub stated, “The U.S. economy remains fundamentally sound. Once trade conditions stabilize, we expect middle market growth to gain momentum.”
Dr. Edward I. Altman, co-creator of the GCAI, added, “Our data shows encouraging signs from U.S. middle market firms this quarter. In particular, strong EBITDA and revenue gains in the technology sector reaffirm that B2B software remains vital for productivity in today’s unpredictable climate.”
The Golub Capital Altman Index, developed in partnership with Dr. Altman, is the longest-running index to track actual revenue and EBITDA for middle market companies. It captures financial trends from 110 to 150 U.S. private firms within Golub Capital’s loan portfolio. The GCAI serves as a forward-looking indicator of public company earnings in indexes like the S&P 500 and S&P SmallCap 600, and it aligns closely with quarterly U.S. GDP data based on over a decade of statistical testing.
Importantly, the GCAI maintains strict confidentiality while aggregating financial data across industries. The index highlights key trends in sectors that are central to private sector employment and allows for comparisons with large-cap benchmarks.
In Q2 2025, Golub Capital paused separate reporting for the Industrials sector due to a limited sample size. However, Industrials remain factored into overall revenue and earnings calculations. As the index has minimal exposure to Financials, Utilities, Energy, and Materials, comparisons are adjusted accordingly.
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News Source: Businesswire.com